Social Media Success

How can you tell if your social network is working?

There can be many measures of success for social media. It can make a connection that helps you land a job or make a sale. It can be a channel that enables you to help others. It can build your personal or corporate brand. For a business it can be a marketing channel. Some results of Social Media are tangible while others may be more difficult to measure.

There Are No Social Media Sea-Monkeys®

The 7 Harsh Realities of Social Media Marketing
I read a great post on Copyblogger and it was wonderfully enhanced by one of the comments.

“Unfortunately, there are a few faux gurus selling the equivalent of social media sea monkeys. Just add water, makes its own success!”